PROGRAM ADS CHAIR

 

The Program Ads Chair is in charge of the yearly program ad campaign and reports to the Vice President for Fundraising.

 

DEADLINES    DUTIES

 

June     Participate in a transitional board meeting to discuss position  with predecessor, review job description and submit annual report.

 

August  With the Vice President for Fundraising, participate in planning session for program ad solicitation.

 

September         Obtain copies of ad order forms, (Desk Top Publisher has provided master copy of form.) Make order forms available to members at rehearsals along with copies of old programs to show sample ads.

 

Individually mount ad copy from previous season to make it easy for members to approach former advertisers.

 

Late Sept/Oct.   Pitch ad selling to members. Give members suggestions on how to sell ads.

Collect ad forms, ad copy and checks.

Forward ads to Program Chair.

Forward money, clearly marked as to source, to Treasurer.

Retain ad order forms.

Make list of advertisers and members who sold ads.

 

Three weeks before concert

Deadline for ads to be included in the concert program. Give all ads to Program Chair. Prepare list of advertisers by categories for program.

 

After first concert           Write thank-you letter to advertisers, enclosing copy of program. Mail or deliver letters to advertisers. Letter should also advise advertisers of future deadlines for copy changes.

 

Six weeks before second and third concerts

Announce to members that they may solicit additional ads for the remainder of the season. Have order forms and programs available for members as before.

 

After second and third concerts

Remind sellers to take programs to advertisers showing published ads. Write thank-you letters to new advertisers.

 

On-going          Attend Board meetings.

 

May      Prepare annual report, revise job description if necessary, and discuss position with successor at transitional board meeting.